In the 1900s, there was a boom in national billboard campaigns for reasons being that small entrepreneurs were ambitious to create their own advertising empires. As mass production of giant posters and billboards began, brands for toothpaste and soaps, to breakfast cereals and sodas would eventually become nostalgic in America’s eyes. Today, most of these giant images can only be seen as they were in historical aerial photographs and postcards.
The Hollywood Sign which is presently known as the most historical billboard in America was built at the end of year 1923. Each of the massive letters were constructed with three by nine metal squares and are approximately forty-three feet tall to instill a growing sense of glamour for the rapidly developing Los Angeles metropolis. It has four-thousand bulbs in which are spaced exactly eight inches apart. The symbolic sign is now recognized all over the world in historical aerial photographs as a glowing piece of our nation’s stylish unity.
The historical billboard has proudly faced those following dreams and leaving them behind atop the Lower California hills for more than eight decades with plans to stand strong for many more. The Hollywood Sign has been featured in well-renowned museums from the artwork of many New Jersey Aerial Photographers also. These giant pieces of art represent past generations of tourists and individuals hungry for stardom.
In 1976 billboards began to pop up all across the nation’s heavily trafficked highways and today are still being used as a way to reach a large audience of potential customers. Billboards and large highway signs allows for cheaper recognition for businesses who want to make a name for their brand, and who are on a tight budget and need to spread the word about their products and services.
New Jersey Aerial Photography companies state that billboards are collections of large photos that are used to market and advertise for companies who are not yet ready for expensive television and radio slots. Many roadside billboards are funny or ironic and have the subconscious potency to be memorable for the average consumer and are meant to be a constant reminder that the general public need to purchase. Although this type of marketing architecture is meant to be seen from the highway, not all billboards are about the hard sale. Some provide the frequent highway traveler information such as where they can grab a quick bite to eat, stop for some shut-eye or to mile-mark the nearest fuelling station
New Jersey aerial photographers say that billboards have been around since the beginning of visual advertisement and are now a part of United States pop-culture history. Present day, as well as historical billboards often comment on or exude a message related to events that are occurring, have occurred, or will occur on the conditions of the American lifestyle. They also represent our country’s evolving civilization and its rapid development in all colors, shapes, sizes. Whether the message is political or personal, billboards and signage are an important part of the marketing world and will continue to be in the future.